Copywriting and Communications
I research and write the words to meet your brief:
- Web content
- Intranet content
- Employee newsletters
- Internal communications
- Direct mail
- Customer service letters
- Customer newsletters
- Brochures
- Press releases
- Case studies
- Testimonials
- Whitepapers
- Feature articles
- Advertorial
I bring my experience to bear, giving a service beyond writing copy. If your advertorial would work well as a sales pdf – I will suggest it. If your brochure is crying out for customer testimonials – I will say so. I’m not trying to drum up work (though that’s nice), just it’s the way my brain works and I want your campaign to succeed. So if you need wider communications help, just ask.
I have worked with organisations of all sizes, from one man bands to major enterprises. I work via agencies or with client companies direct. I can brief designers and project manage for you.
I don’t do advertising and though I can research and write press releases, media relations is no longer my thing.
Think like a wise man but communicate in the language of the people.
William Butler Yeats Irish dramatist & poet (1865 - 1939)